Coco

Train to thrive

Coaching with Celia

Coco is a strength and wellness practice for women, built around three things: strength, energy, and longevity. I’m an NSCA-certified personal trainer (and a data scientist), and my job is simple — help you get strong enough that everything else in your life gets easier.

What I believe

Strength is for every woman, at every age

Muscle and bone respond to training in your 30s, 50s, and 70s — the evidence is beautiful and consistent. It’s never too early, and it’s genuinely never too late.

Consistency beats intensity

The right dose, repeated — not punishment workouts. Every session is designed to be finishable on a real-life day.

Your program bends around your life

Your schedule, your equipment, your energy, your cycle or life stage. Not the other way around.

No guilt, ever

Missed sessions are information, not failure. The app is deliberately built without streak-shaming — showing up again is the win.

How it works — fully online

1

A free 30-minute video chat

We talk about you — goals, history, what’s worked and what hasn’t. No sales pressure; we both decide if it’s a fit.

2

Your own Coco app

Your plan, guided workouts with rest timers and weights pre-filled, progress charts, and a direct line to me.

3

A kickoff session

We check how you move, find your starting weights safely, and train — day one.

4

Weekly programming, personally reviewed

Every week is built for you and checked by me. Progression happens when your numbers earn it; recovery happens when your body asks.

5

Real coaching in between

Form feedback, plan adjustments, honest answers — usually within a day.

Simple pricing

Your first month

$29.90

Your kickoff assessment (mobility + key movement patterns), your program, the app, and message coaching — a full month of real coaching for less than one session. Live 1:1 sessions are the only add-on billed separately.

After that

$49.90 / month

  • Personalized weekly program design
  • The Coco app — guided sessions, progress charts
  • Message-based coaching and check-ins
  • A movement re-assessment every couple of months to see progress

Live 1:1 sessions

Add as many as you like: walk through new moves together, get form feedback, ask anything — or simply do your workout with me there.

Online video session

$39 / 30 min

In-home session

$99.90 / session

In-home is for the Bay Area — within about 20–30 minutes of San Mateo — while our studio is in the works; ask me in our chat.

What this is not

  • • No meal plans or crash diets — nutrition guidance stays lifestyle-first and inside my certification’s scope; anything medical gets referred to the right professional.
  • • No cookie-cutter PDF programs.
  • • No punishment culture. If a program only works when life is perfect, it’s a bad program.
Start here — book your free 30-minute chat

Questions first? That’s exactly what the chat is for.